Hong Phat Supercenter will open to the public on July 26th after a 30-minute ceremony that begins at 9 a.m. The store owners invite shoppers and community members to tour the new grocery store and indoor mall shops starting at 9:30 a.m. This Eastport Plaza situated location is the company’s fourth store, which opened a Tigard location last year. The store’s owner, with a partner, purchased this 154,000-square-foot building at 4200 SE 82nd Avenue from Walmart at the end of 2023. It now stands as one of the largest stores of its kind in the region, offering food familiar to Montavilla residents who have shopped at the brand’s 101 SE 82nd Avenue location since 2013.
The expansive building has room for many store-within-a-store shopfronts, offering retail spaces for smaller businesses. Shops open at launch include a hair salon, jewelry store, insurance office, beauty and skincare supplier, and a clothing boutique. One of the building’s owners explained two established food brands will rent around 20,000 square feet of space within the Supercenter later this year, expanding the variety shoppers will find during their visits.
In 2006, Fubonn Shopping Center at 2850 SE 82nd Avenue pioneered this model of an anchor Asian grocery store on 82nd Avenue, sharing its property with retail tenants. Hong Phat emulated that design slightly by adding an adjacent multi-storefront building to its Montavilla store in 2015. In 2019, SF (Shun Fat) Supermarket opened in the former Foster Road Fred Meyer building less than a mile from this newest Hong Phat location. This continued expansion indicates a successful model for joint grocery and retail operations.
Although these newer grocery stores predominantly offer culturally specific foods and brands, their size could allow them to meet most households’ general food-buying needs. As many national grocery stores consolidate and reduce the number of stores in the area, these growing food retailers are filling the gap in communities looking for neighborhood resources. Area residents can start stocking their pantries at this new Hong Phat store beginning Friday.
Update: Read the article covering the event with pictures of the store and celebration.
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